It’s not just your website, ecommerce site or blog that should be linked together in terms of design, your social media pages should too.

Social media pages don’t often allow for extremely complex designs, they tend to have their own unique environments, but you can still design them slightly to project your corporate identify.

Facebook allows you to change your cover photo and your profile picture. The profile picture can be your logo, while the background should ideally be similar in colour or a photograph that’s related directly to your business.

You can create images that are thoughtfully designed for social media sites, for example Twitter backgrounds can headers can be created, while YouTube channels can have some element of design. So if you’re trying to enhance you brand awareness, make sure your instantly recognisable on social media websites, it could make a big difference.